Queensland no longer the Smart State


Newly elected Queensland Government will revert to one set of number plates, scrapping the Smart State slogan

April 23, 2012

Queensland will soon lose its Smart State badge after the state’s government announced it would revert back to using one set of number plates.

Transport and Main Roads Minister Scott Emerson has ordered a halt to the production of two standard sets of plate, claiming the move will save more than $15,000 a year.

Emerson says nine of 10 customers choose the Sunshine State slogan over the Smart State tag when selecting their plates.

"Producing two sets of number plates - the traditional Queensland-Sunshine State and Queensland-The Smart State - is simply incurring additional costs," he says.

While production of the Smart State number plates will cease immediately, Emerson says it will take about five months before the existing stock of 20,000 Smart State plates is exhausted.

He says the change to production will not affect the options for customers who choose personalised number plates.

Emerson says 408,154 Sunshine State number plates were issued last financial year, compared with 48,885 Smart State number plates.

He says 354,215 Sunshine State number plates have been issued this financial year, with 34,010 motorists opting for the Smart State option.




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