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C’mon Car & Caravan Drivers: Drive Like a Truckie Campaign

From pulling in front of a loaded truck coming up to traffic lights, to sitting in the right lane at 90 - car drivers pose huge risks out on the roads and the WA Road Safety Comission has turned to truckies to help change that.

 

A road safety campaign based on video tips from Truck Drivers aimed at improving car drivers generated over 50,000 views in the first week.

The video series is one of the most successful campaigns conducted by the WA Road Safety Commission, using real drivers in honest, unscripted interviews.

The Campaign was the brain child of the united WA Road Transport Industry (ALRT-WA, Transafe and WARTA).

The point made by the WA industry is that drivers can travel more than 200,000 km each year, so who better to provide advice to car drivers planning to undertake long trips over the holidays.

The campaign has served two purposes, not only providing a road safety message but also showing the human and professional face of road transport in WA. 

Thanks to Mark (Cunderdin Transport), Rob (Bussellton Freight) and Phil, Doug (Goldstar Transport).

Check out the videos below!

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