Heavy vehicle manufacturer IVECO is celebrating 50 years in the industry since its foundation in 1975.
The brand began when leading European industrial vehicle manufacturers Fiat Veicoli Industrali, Unic and Magirus-Deutz came together to form the company, setting it on a course to become one of the world’s largest and most recognised commercial vehicle brands.
Now, IVECO, an acronym of Industrial Vehicles Corporation, has become an established global presence with a manufacturing footprint that includes seven production sites and eight research and development centres in Europe, Asia, Africa, Oceania and Latin America.
These sites come with an expansive dealer network involving 3,500 sales and service outlets supporting customers in more than 150 countries.
On its 50th anniversary, IVECO has honoured the past while also embracing the exciting opportunities that lay ahead. To mark the occasion, a series of events will be held throughout the year including a four-day celebration at its Turin, Italy headquarters under the theme ‘50xBeyond’.
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Iveco Group truck business unit president Luca Sra says IVECO has achieved plenty of achievements and has future aspirations.
“Over the past 50 years, IVECO has thrived through collaboration and innovation. Our success is a testament to the collective effort of everyone who has been part of our journey – our employees, dealers, customers and partners,” Sra says.
“Together, we have built a brand that is ready to face the challenges of the future. We have contributed to shaping the history of commercial mobility and we feel empowered by our legacy and the strong foundations we have built.”
In Australia, IVECO entered the market in 1992 after acquiring International Trucks and has gradually expanded its model offerings. Now, its range spans from passenger car licence vans through to B-Double capable prime movers.
Alongside a nationwide dealer network of 60 outlets, IVECO also continues offering comprehensive standard warranties with options to extend up to seven years or 1,000,000kms model dependent.
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