Truck Product News, Truck Sales

June truck sales ease off while big names stay strong

Truck sales

While a number of brands are still going strong, June’s truck sales results have shown an overall 14.8 per cent decrease in sales compared to the same month in 2023.

A total of 6,054 new trucks and heavy vans were delivered in June 2023, versus 5,160 new vehicles in June 2024, as recorded by the latest T-Mark Truck Market Data report released by the Truck Industry Council (TIC).

TIC CEO Tony McMullan says while the June figures were not as strong as they appeared to be trending in May, the results are still strong.

“Whilst June 2024 sales were down, it must be remembered that they were the second-best result ever recorded for the month of June in Australia,” McMullan says.

“We have seen our economy cooling for many months now and this slower June result may be as a resuilt of the general economic slowdown that we are witnessing across the Australian economy.

“However, it may simply have been a slower month due to other externalisteis and does not signal an overall trend.

“The coming months will confirm if heavy vehicle sales have reached a peak for the time being and the market continues to cool, or if June was simply an isolated, slower month.”

Of the total 5,160 new vehicles delivered in June, 1,816 were from the heavy-duty segment, 887 from the medium duty segment and 1,509 with the remaining 948 sales coming from the heavy-duty van market.

Heavy Duty segment – (cab-chassis type vehicles, rigid and prime mover, with three or more axles or two axles and a GVM > 8,000kg AND a combined GCM > 39,000kg)

The Heavy Duty truck segment delivered 1,816 trucks in June this year, down 20.8 per cent on June 2023’s results. Despite the drop, the results were good enough to be noted as the second biggest June sales result on record for the segment.

In the race to be the number one brand Kenworth’s 409 deliveries well and truly out shown Volvo’s 266 for June, but not enough to knock the big Swede off the top of the chart for the year to date where Volvo’s 1,746 sales so far in calendar year 2024 put it 35 trucks ahead of Kenworth’s 1,711.

Rounding out the top 10 for HD for the month of June were Isuzu (254), Scania (164), Mercedes-Benz (125), Mack (102), Hino (98), UD Trucks (91), Fuso (86) and DAF (71).

Medium Duty segment – (cab-chassis type vehicles with GVM > 8,000kg and a GCM up to and including 39,000kg)

Sales in the medium duty segment overall this year continue to sit above 2023 figures, however the June result of 887 sales was down compared to June 2023’s results by 190 trucks.

Year-to-date June 2024 sales of 4,037 is up 1.7 per cent or 66 trucks when compared to the same year-to-date period in 2023.

For June 2024 the top 10 sellers were: Isuzu (424), Hino (249), Fuso (130), Iveco (25), Hyundai (19), UD Trucks (12), Mercedes-Benz (11), MAN (7), Volvo (6), and DAF (4).

Light Duty segment – (cab-chassis type vehicles with GVM of 3,501kg to 8,000kg inclusive)

Of all of the truck segments the Light Duty category has been hardest hit in terms of dropping sales volumes in 2024.

The 1,509 trucks delivered last month fell 525 sales short of June 2023’s record sales result, and year-to-date the 7,093 trucks sold in 2024 is well short of the 8,778 Light Trucks sold for the same period in 2023.

Market leader Isuzu continued its dominance in June’s sale with 686 vehicles delivered, followed, in order of sales by Fuso (237), Hino (221), Iveco (203), Mercedes-Benz (59), Fiat (41), Ford (19), Hyundai (17), Renault (10), Foton Mobility (9) and Volkswagen (7).

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