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New GM announced for Kenworth DAF Melbourne

PACCAR Australia has appointed a new leader for Kenworth DAF’s Melbourne operations from within its own ranks

Kenworth DAF Melbourne has revealed it has appointed a new general manager.

Starting today, Paul Wiffrie will oversee the day-to-day operations of the dealership, including TRP Geelong as part of his new position.

Wiffrie began his career at PACCAR Australia in 2007, excelling in various training positions before serving as the learning and development manager.

From there, he went to PACCAR Parts and became the brand’s materials and quality manager before taking on the role of dealer development manager in 2019.

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PACCAR Australia managing director Damian Smethurst says Wiffrie’s experience makes him “exceptionally qualified” to lead Kenworth DAF Melbourne.

“I am thrilled to welcome Paul to this pivotal role at Kenworth DAF Melbourne,” Smethurst says.

“His expertise and leadership will be invaluable as we continue to enhance our service offerings and support our great customers.”

Wiffrie has welcomed the chance to lead the Kenworth DAF Melbourne operations.

“The opportunity to serve as general manager at Kenworth DAF Melbourne is an honour,” he says.

“I am committed to excellence and continuous improvement, and I look forward to working closely with the team to focus on delivering quality service to our customers.”

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